November 13th, 2007
7 Best Ways To Make More Money With Copywriting For The Web
Lucrative copywriting for the web can be a challenging prospect, but it doesn’t have to drive you to the banana factory. Try these 7 tips for better web copywriting.
1. Simple Language Says it Best
Many people feel that they need to “sound” smart to convince people to do business with them. Nothing is further from the truth. All you have to do is write simply so everyone can understand.
2. Know Your Audience
Know what search terms they will use when they look for information or websites like yours, then use those terms in your writing. Ideally, if you are writing for search engine optimization, you should be using your keyword term around 2% of the time.