March 6th, 2008

How To Choose The Best Ads To Monetize Your Website

Paid ads are the simplest way to generate revenue with your website, but there are many options you need to choose from. You can have banners, or pop-ups; image, or text ads; and they can be CPM, or CPC ads. Then there’s the question of which ad network to use.

Banner vs. Pop-Up

Pop-ups are often considered too annoying, and visitors won’t stay long on sites that open many. Also, most web browsers have good pop-up blockers, so they might not work very well. Even though they pay better, I would suggest not using pop-ups on your website.

February 9th, 2008

Is Google Helping Homeless Children?

Google Offers a programme entitled Google SEM Grants.
If you don’t know what is SEM, I’ll give a brief explanation.
SEM stand for Search Engine Marketing (also known as CPC) and is defined as the practice of buying paid search listings, different from SEO which seeks to obtain better free search listings.

Google Grants is a unique and free advertising programme designed for non-profit institutions or funds that have either been endorsed as such in Australia by the Commissioner of Taxation, or prescribed as charitable institutions in the Income Tax Assessment Regulations of 1997.


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